03 Our Mission
What does “HONMAMON”
mean for HORIBARIANs?
Every day, HORIBARIANs across the world are challenging themselves to create “HONMAMON.” “HONMAMON” touches people's hearts, and can even change the world for the better. Here are examples of HORIBARIANs’ thoughts as they create “HONMAMON.”
Karin Nakaya, HORIBA Ltd.
We always ask ourselves whether we believe in what we are creating. It is this conviction that is essential for us HORIBARIANs.
Lisa Rowles, HORIBA MIRA
“HONMAMON” can be translated into “authenticity.” The more authentic it is, the more it is believed.
Mareike Kandziora, HORIBA Europe
“HONMAMON” is deeply rooted in Kyoto’s culture. The level of detail-orientation and quality in everything from goods to services is unprecedented – this is where I felt the “HONMAMON” spirit.
BongSin Kang, HORIBA Korea
“Best” marks the destination, but it can only be maintained for a limited time. Meanwhile, “better” is an eternal pursuit. To create “HONMAMON,” we pursue not the “best,” but “better.”
Hiroshi Nakamura, HORIBA Ltd.
If you are passionate about something, you can always learn from your mistakes and make the most of them. “HONMAMON” is born from making deliberate decisions and continuing to take on new challenges.
Atsushi Horiba, HORIBA Ltd.
Creating “HONMAMON” is not limited to those who make things. Anyone who works in any field can challenge themselves to create “HONMAMON.”
“Joy and Fun”
in Action
Co-creation for the future,
in collaboration with customers and society.